How Split 360 Agency Helped IhreMakler Increase Client Inquiries by 62%
A local brokerage improved visibility and lead generation through website development and local SEO.
Live website
IhreMakler
62%
Client inquiry increase
3.2x
Local organic traffic growth
2.3s
Page load time achieved
About IhreMakler
IhreMakler is a small owner-led real estate brokerage based in Dusseldorf, offering highly personalized 1-on-1 services for property buyers and sellers.
Before working with Split 360 Agency, lead generation came mostly from referrals and networking while the website failed to communicate the personalized service model.
The owner chose Split 360 Agency to improve local visibility, clarify positioning, and create a stronger trust-driven digital presence.
Business: IhreMakler
Location: Dusseldorf, North Rhine-Westphalia, Germany
Industry: Residential Real Estate Brokerage
Website: ihremakler.online
Services Delivered: Website Development and Local SEO
Project Duration: 7 weeks
Primary Goal: Increase client inquiries
The Challenge IhreMakler Faced
Weak Website with No Clear Value Proposition: The 1-on-1 service model was not explained clearly for first-time visitors.
Low Visibility in Dusseldorf Property Searches: Local search rankings were too weak to bring consistent demand.
Missing GDPR-Compliant Inquiry System: Contact and consent setup did not meet expected trust standards.
Dependence on Referrals and Local Networks: Growth depended on word-of-mouth without scalable digital acquisition.
Our Strategy for IhreMakler
- Personalized service positioning and messaging across the site.
- Dusseldorf-focused local SEO strategy for buyer and seller intent.
- GDPR-compliant inquiry and consent setup.
- Conversion-focused lead capture design and CTA clarity.
What We Delivered for IhreMakler
- Personalized brokerage homepage focused on trust and outcomes.
- Service pages for buyers and sellers.
- GDPR-compliant contact and inquiry forms.
- Mobile-optimised website experience.
- Local SEO setup for Dusseldorf property searches.
- Page speed and technical performance optimisation.
The Results - IhreMakler After Split 360
Within weeks, inquiry consistency improved as search visibility increased and more prospects discovered the brokerage directly through Google.
62%
Client Inquiry Volume Increased
More direct leads improved relationship quality and conversion opportunity.
3.2x
Local Organic Traffic Increased
Better local rankings increased discovery among buyers and sellers in Dusseldorf.
2.3s
Website Performance Improved
Faster loading reduced drop-offs and supported stronger inquiry conversion.
The business now receives more predictable direct inquiries and can scale beyond referral-only growth while maintaining personal service quality.
What IhreMakler Said
"The new website clearly communicates our personal approach, and we started receiving more direct inquiries almost immediately after launch."
- Daniel, Owner, IhreMakler, Dusseldorf
How the Project Unfolded
Week 1 - Discovery and Audit: Existing website performance and local competition in Dusseldorf were reviewed.
Week 2 - Website Structure and Messaging: Positioning and content architecture were redesigned around personal service.
Week 3-5 - Website Development: Core pages were built with mobile optimisation and improved UX.
Week 6 - SEO and Compliance Setup: Local SEO and GDPR inquiry workflows were implemented.
Week 7 - Launch and Optimisation: Launch refinements improved conversion flow and performance stability.
What This Project Taught Us
- Personal positioning improves trust for small brokerages.
- Local SEO creates stable lead flow beyond referrals.
- Simple inquiry pathways improve conversion consistency.
Could Your Dusseldorf Business Get Similar Results?
Real estate agencies and service businesses across Germany can benefit from structured websites and local SEO systems designed to improve visibility, lead generation, and customer acquisition.
Free 30-minute strategy call | Response within 24 hours | No commitment required | EUR pricing
