How Split 360 Agency Helped Kamps Increase Online Bakery Inquiries by 86%

A nationwide bakery chain improved local discoverability, digital ordering visibility, and customer engagement through website optimisation and multi-location SEO.

Kamps GmbH website preview

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Kamps GmbH

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86%

Online inquiry increase

5.4x

Organic traffic growth

1.7s

Average page load time

About Kamps

Kamps is one of Germany's largest bakery cafe chains with 350+ branches nationwide and a strong regional franchise footprint.

Before working with Split 360 Agency, expansion-driven fragmentation reduced branch discoverability and consistency across local digital experiences.

The Challenge Kamps Faced

Fragmented Multi-Location Digital Structure: Branch discoverability and consistency varied by region.

Weak Visibility for Local Searches: High-intent bakery terms performed inconsistently.

Outdated Mobile Discovery: Mobile ordering and browsing had friction.

Inconsistent Franchise Experience: Digital quality varied across stores.

Our Strategy for Kamps

  • Multi-location bakery SEO architecture.
  • Hyper-local search optimisation.
  • Mobile-first customer journey optimisation.
  • Unified franchise digital experience.

The Results - Kamps After Split 360

86%

Online Inquiry Volume Increased

5.4x

Organic Traffic Increased Strongly

1.7s

Website Performance Improved

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